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Commercialization of Kabaddi

“Ideas Unlimited Sports Management Group” one of the most promising sports management companies of Eastern India. The main focus of this organization is to promote and nurture the under privilege sports in this part of the country. Now the company is here to promote another grass root level sports, KABADDI.
Kabaddi originated in India and it is one of the oldest sports of India. Kabaddi is always a popular game in the rural region of India but now days it is also gaining popularity in the urban parts of the country with the launch of county. This league successfully brought the talented kabaddi players under one roof. The matches are telecasted straight away from the venue live through popular sports and entertainment channels. This is also generating good revenue for the sports as a number of sponsors are getting involved in it.
With the success of county there is an exposure of the kabaddi players among the mass and they are getting limelight as a sportsperson.  The youth of metropolitan cities are developing interest towards this sport as a physical activity and even as a career aspect.
Kabaddi is game which very close to the earth and soil, a sport that does not require any ornamentation to prove the ability of the player. Now there is a commercialization of this game, there is a change in the arena and in the outer look of the players. The ground is replaced by the artificial grass mattress and the players are in the brand sponsored jerseys. But the feel and the aggression of the game remains the same.


“Ideas Unlimited Sports Management Group” is working in the welfare of the sports as well as of the players so that they get adequate return of their hard work. So that the game and the players none of them will be in the losing side.

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